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Capabilities
Channel Partner Support
B2B Marketplace
Global to Local Marketing
Industries Served
Manufacturing
Automotive
Franchise/Retail
Insurance
Restaurants
Real Estate
Who is IRIS?
About Us
Contact Us
Resources
The In-Focus Blog
Case Studies
Schedule a Demo
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Insights for the Modern Marketer
Access expert insights, real-world case studies, and innovative ideas to elevate your marketing game.
Featured Blogs
Marketing Technology
What is Brand Management? A Comprehensive Guide for Businesses
Learn the principles of brand management, why it matters, and how to maintain and grow your brand's value. Explore tools, strategies, and real-world examples.
Iris
Channel Marketing
The Complete Guide to Channel Management Software for 2025
Discover how channel management software like GearBox® by IRIS can streamline operations and boost efficiency in 2025.
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Enhancing Franchise Marketing with Localized Email Campaigns
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Real-Time Adjustments: Embracing Agility in Local Marketing Campaigns
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Partner Performance Dashboards: Ensuring Transparency and Accountability
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From Traffic to Conversion: Why Localized Landing Pages Matter More Than Ever
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Enhancing Business Agility with Modular Marketing Platforms
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Maximizing the Impact of Localized Marketing with GearBox® by IRIS
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How Distribution Channel Management Drives Long-Term Success
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Mastering Distribution Channel Management for Business Growth
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Vendor Management Software: Essential Features for Modern Businesses
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Channel Marketing
Fostering Authentic Partnerships with Local Businesses for Mutual Growth
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Building a Collaborative Partner Ecosystem: Strategies for Deeper Market Penetration
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Community Engagement Strategies That Build Lasting Local Brand Loyalty
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Co-op Marketing
Key Steps to Launching a Successful Geo-Targeted Social Media Campaign
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Cultivating Brand Advocates Through Local Community Initiatives
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Building Trust Through Online Reviews and Reputation Management
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Communication
Local SEO Mastery: Ensuring Your Multi-Location Business Dominates Local Search
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The Role of Vendor Networks in Scalable Business Growth
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Enhancing Vendor Network Efficiency with GearBox® by IRIS
IRIS
How Vendor Management Software Enhances Collaboration with Strategic Partners
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Cross-Channel Campaign Management: Strategies for Marketing Excellence
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Best Practices for Multi-Channel Inventory Management Software
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Simplify Your Operations with Multi-Channel Inventory Management Software
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What is Multi-Channel Inventory Management Software? Your Essential Guide
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Streamlining Operations with Multi-Channel Inventory Management Software
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Marketing Technology
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Enhancing Franchise Marketing with Localized Email Campaigns
IRIS
Key Steps to Launching a Successful Geo-Targeted Social Media Campaign
IRIS
Fostering Authentic Partnerships with Local Businesses for Mutual Growth
IRIS
Local SEO Mastery: Ensuring Your Multi-Location Business Dominates Local Search
IRIS
Building a Collaborative Partner Ecosystem: Strategies for Deeper Market Penetration
IRIS
5 mins
Community Engagement Strategies That Build Lasting Local Brand Loyalty
IRIS
4 mins
Real-Time Adjustments: Embracing Agility in Local Marketing Campaigns
IRIS
5 mins
Aligning Sales and Marketing in Distributed Environments
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5 mins
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