You can be an organization that’s built on confident franchisees.

The IRIS GearBox® platform makes it possible for franchisors, like you, to equip multiple locations with the tools and resources they need to easily and consistently market their local business, train staff and track results. Top fitness, restaurant and retail franchises utilize GearBox®.

Streamlined Franchise Support

You need a way to provide your network of franchisees with 24-7 access to the marketing assets they want – and need – to promote their business locally. IRIS is here to help with a solution that allows you to update assets quickly, deploy and manage campaigns and enforce brand standards.

GearBox® is the ultimate, customizable marketing logistics platform – bringing all your marketing resources and suppliers together. GearBox® provides a one-stop shop that is simple for you to manage internally and easy to access by end users.

Local Success Powers Enterprise Growth

Franchisees are most successful when their franchisor provides a structured framework, designed to take the guesswork out of the operation. By supplying your franchise owners with a platform that includes a complete local marketing solution, and delivers training and operational support, you’re setting everyone up for success and future growth.

Generate Attention and Track Results

Franchisees need to be visible within their community – and in today’s world that means deploying integrated campaigns that include the latest online strategies as well as old-school physical signage. By utilizing the IRIS GearBox® platform, you can give them access to all the tools they need to build their business and expand your brand impression. They’ll even be able to monitor and track the metrics, so they can market smart.

"We've had unprecedented growth that can make it difficult to keep a handle on. Iris has provided us with the opportunity to better manage the vast network of vendors we utilize to keep our franchises operating efficiently and effectively."

Director of Partnerships
Gearbox® for Franchise / Retail

Empower your franchisees to grow a thriving business.

Franchise owners enjoy the benefits of a strong, familiar brand. Yet, as entrepreneurs who wear many hats, they need real-world support to successfully operate and market their business.
expertly crafted solutions across industries

Gearbox® powers essential functions that improve your process and profitability.

At IRIS, our GearBox technology powers businesses across a mix of markets. Whatever your niche might be, we’ve got you covered. We’ll help to integrate and drive your procurement, finance, logistics and marketing functions…all on a single platform.
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Integrated Marketing Calendar
Real time visibility to your national and local campaigns in one snapshot.
Digital Asset
Management
Permissioned use of assets for campaigns and programs that look great and get results.
Digital Insights
& Analytics
Boost channel partnership by managing all aspects of your co-op programs and customize spending by categories.
Converge™
Coupon Builder
Converge ™ lets you create custom coupon libraries with complete corporate control of options offered and ROI reporting.
Order
Tracking
Track all orders placed real-time with integrated tracking solutions and automated delivery notifications.
Payment
Solutions
Manage all aspects of your payment needs including funding, credit cards, PayPal, etc.
Brand
Management
Make it easy to guarantee brand consistency across all messaging and by every partner.
Brand
Management
Make it easy to guarantee brand consistency across all messaging and by every partner.
Payment
Solutions
Manage all aspects of your payment needs including funding, credit cards, PayPal, etc.
Local Marketing
Execution
Co-branded marketing materials that align your brand with your channel partners’ local presence.
Co-Op, MDF &
Rebate Management
Seamlessly manage and link marketing funds and campaigns.
Real-Time Information
Integration
Easily integrate with applications or solutions like Adobe DAM, BDX feeds and others.
Converge™
Coupon Builder
Converge ™ lets you create custom coupon libraries with complete corporate control of options offered and ROI reporting.
Integrated Marketing
Calendar
Real time visibility to your national and local campaigns in one snapshot.

A proven track record across industries

Let's talk about how IRIS can help you integrate, simplify and scale your marketing strategies.

Manufacturing

Equip your field reps, dealers and distributors with the resources they need to easily market and sell more of what you make.

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Franchise / Retail

Empower your franchisees to leverage the strength of your trusted brand and grow a thriving business within their community.

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Real Estate

Equip your network of agents to leverage the authority of your brand and grow a thriving business within their local markets.

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Automotive

Deliver a customized marketing and fund management platform that assists you and puts your goals within reach.

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Insurance

Help your brokers, advisors and agents compete by using the IRIS GearBox marketing automation platform.

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Restaurants

Boost your brand in a variety of local markets and manage multiple locations from a single, user-friendly platform.

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